7 Features to Brand, Market, Manage with MarketMe Tweet
Posted by Ching Ya | Posted in MarketMe Tweet, Social Media Tool, Social Networking, Tracking, Twitter, Twitter Desktop Clients |
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~Check out the Latest Review of MarketMe Tweet V2 or MarketMeSuite here: Tweet Branding, Scheduling and Reply Campaigns with MarketMe Tweet V2.~
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Remember Tweetbrand that wowed us with the tweet-branding feature awhile ago? Since then, I have been captivated by the branding concept that made me all the more interested in the release of their main product named MarketMe Tweet.
Just a few days ago my wish fulfilled by an email announcing the big launch of MarketMe Tweet along with a download link. I knew the best way to satisfy my curiosity is to give it a complete run through. So I did. What you’re about to read next is the review of MarketMe Tweet based on personal experience and has nothing to do with any sponsorship by MarketMe Tweet whatsoever. Feel free to comment on the features as we go through them.
What Is MarketMe Tweet?
MarketMe Tweet is a marketing tool that equips with Twitter management ability. Easily put, the combination of Tweetbrand, basic Twitter client and a marketing control panel presents you the below interface (Adobe Air application):
Who might be interested in MarketMe Tweet:
- Marketers / Promoters / Surveyors for a service or product
- Individuals who are tracking progress and potential audiences based on particular keywords
- Individuals who are looking for Twitter network expansion
- Individuals who are focusing on branding development over multiple accounts
I am no marketer but a couple of its characteristics impressed me. How about a little tour exploring the key features MarketMe Tweet possesses:
7 Features to Brand, Market, Manage with MarketMe Tweet
As of today, MarketMe Tweet is consisting of below key features:
1. Support Multiple Twitter Accounts
MarketMe Tweet allows multiple Twitter accounts be added. Log in the application with your registered details with MarketMe Tweet, authorize your Twitter account(s) integration via OAuth security encryption which is said to be a compulsory for all Twitter applications prior to June 2010. MarketMe Tweet is developed in compatible with the mentioned requirement so it’s a big plus. If you’re interested to know more about this issue, kindly head over to their post about the OAuth security feature.
2. Branding Management
Assign branding to your Twitter account(s) before tweeting. For those who have created the branding applications during Tweetbrand tryout, you only need to copy and paste the Consumer & Secret Key in the fields before clicking ‘Add’. Otherwise, kindly refer to step 3 of branding application setup for details.
To Setup Your Brand: Go to Step 2 ‘Create Your App’ > Sign in to Twitter account > Go to Brand app > Retrieve the consumer and secret key > Step 3 to fill in fields.
MarketMe Tweet has recently reached an agreement with Twitter regarding the branding issue, make sure your brand name does not violate Twitter’s terms & conditions. Here’s what MarketMe Tweet has to say about this:
Extra:
Differ from Tweetbrand, now MarketMe Tweet users can shorten their URL links easily within tweet box (default URL-shortener ~ bit.ly) :
3. Reply Campaigns (Keyword tracking)
I’m sure you are familiar with Tweetbeep or Feed subscription for a particular Twitter search term that alerts you whenever it is mentioned on Twitter. With MarketMe Tweet, not only you can track multiple keywords at the same time (and filter out unwanted terms for accuracy using ‘Negative Keyword’ option), but also include reply templates for targeted users. The replies can be in various forms and randomly picked to be delivered. Here’s the overview:
After you hit ‘Run Campaign’, a display box will show up consisting the people who tweeted the keywords. Hover your mouse over the image thumbnail, the word ‘Reply’ appears; click at it will send out your reply template.
Wait! Didn’t we just go through the discussion last 2 weeks about automated status updates and how much we despise auto messaging? Well, good thing is this option is not compulsory. For those who dislike automation, you can reach out by sending manual, real time tweets while flipping through the list of potential audiences. Bear in mind this is a marketing tool, we all have own theories how things should work around social media but in the end, it’s all about ethical marketing that works in long term.
4. Scheduled Tweets
This scheduler is only available for Twitter updates.
Extra:
While MarketMe Tweet is still working on other network integrations, you can still schedule status updates to Facebook through Selective Twitter Status or Twitter application as shown in the video (Thanks to Tammy):
5. Conversation Thread
The conversation thread keeps track of your recent conversation with selected Twitter user. Just click the ‘Thread Conversation’ button beneath each tweet (in @mentions section) to reveal the thread in ‘Conversation’. For example, if I was to trace my latest conversation with Michelle, I only need to click the thread button and voila! :
6. Follow/ Unfollow Users
Follow – suggesting users to follow based on your keyword campaigns
Unfollow – shows the people who do not follow you back
However, this monitoring feature may requires a long time to load based on your account conditions (number of followers/following etc).
7. Others:
Locations and Languages – to narrow down your results in keyword campaigns and search terms.
Grouping – to tidy up your contacts. In order to group, make sure you are following the user. (Twitter Lists integration is on the way)
Search Flags – to enhance the accuracy to your search terms.
Is MarketMe Tweet the Evolution of Social Management / Marketing Tool ?
Could be. On-going Business competitions and social media time suck challenge marketers to think out of the box. Personally I see great potentials in branding management and keyword campaigns. It’s a relief to see that MarketMe Tweet has resolved a minor conflict with Twitter about branding and maintained the feature as promised.
Overall MarketMe Tweet has started fresh with innovative ideas, but with rooms of improvements. I’m hoping to see more features be added for advanced network engagement: Facebook/LinkedIn and Twitter lists integration, clickable links in tweet (*updated with ver.1.1.4*), spelling check etc. Also, I hope analytical feature be added so users can monitor the effectiveness of chosen brand name, monitor while making adjustments.
Is MarketMe Tweet F.O.C?
MarketMe Tweet is no free application, currently a 1-time fee payment of $39.90 is needed. According to the latest updates, some added features are on the way to existing users (free upgrades). At the same time, MarketMeTweet offers affiliate program to whoever is interested in promoting the application.
Now It’s Up To You…
What do you think about MarketMe Tweet? Could this be a marketing and management tool of your choice? Kindly share your expectations and suggestions in the comments below.
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Awesome article, as always
Thanks!
.-= alan´s last blog ..Blogging the Answer to Infection? =-.
Appreciate it, Alan. Thanks for introducing the branding concept.
Ching Ya! Yayyyy what a GREAT post! I encourage everyone to comment and let me know your thoughts. We are going to be adding features and even releasing other freebies along the way, but the way we look at it, for a one time fee, we’re giving some pretty good value here, and we are 100% twitter compliant too. There’s a lot of talk lately about Oauth and how a lot of the ‘mass follow’ tools will cease to exist in June. Would be curious to hear your reader’s comments on that too!
.-= Tammy ´s last blog ..Twitter Says to “Join The Conversation”…Time to Start Listening =-.
Tammy,
That’s some good efforts. I think it’s important that the service is complied with Twitter requirements, glad MarketMe Tweet handled that part gracefully.
Good job on the evolution. Looking forward to it.
An awesome article, glad to be part of the team who created it
Thank you Tom, continue the good work and amaze us with improved features.
Great article and awesome app. Too bad my budget is tied up in my big project right now. Maybe I can fit it into the marketing budget in a few months.
Thanks for sharing.
.-= Deneil Merritt´s last blog ..SEO and Review Posts =-.
Deneil,
Thank you for so much for visiting. Yes, it’s something to ponder if you’re about to market. Wish you a great success in your big project. See you around & thanks for the stumble.
Great roundup post! I hope Tammy and her crew do well with this app.
I never really got going on the other one however (TweetBrand) and, after a few lonely days without using it – I forgot which email and password I did (at first) to login to Tweetbrand – and how to replicate it among the handful of brands I would want to use and still want to use.
Yep. And that’s the freebie version. I probably will not be looking to buy the $39.99 version. It’s just not that important for me. To me – my brand – is ME (@PetLvr) and how people see my tweets and posts .. not just the link on the timestamp.
I probably haven’t thought too much about its benefits to me thoroughly, however.
.-= HART (1-800-HART)´s last blog ..Lipiderm Large Breed (60 Gel Capsules) =-.
Hart,
I treasure your input, as always you have given me something to think about.
Branding is not limiting to visually recognizable only but in order to get people interested in it, some networking strategy needed.
Thanks so much for sharing your thoughts. Always, a pleasure a to have you here.
Another wonderful post, Ching Ya.
This is very helpful with the all important issue of branding.
Jimi,
Yes, your post is a timely one as well mentioning about branding.
I’m sure we’re on the same page in this. Thanks for visiting.
Thats awesome app. Definitely use it , thanks for sharing.
.-= SmashinGeeks´s last blog ..How to Disable Password Prompt in Windows XP Login =-.
SmashinGeeks,
Thank you and I do hope you’ll visit again.
On the basis of what you have written, I can make out that it must be a great application to work with. I am using Tweetdeck and it is also a very nice application. No problems with it till now. But this one looks far better as it is more related to branding and brand management. Plus it has some more exciting features which I can make out from those screenshots. Worth a try..I suppose.
.-= Aswani´s last blog ..Love Actually ! =-.
Aswani,
I use both Tweetdeck and Hootsuite; while MarketMe Tweet for some extra features such as branding, tracking conversations and suggested followers etc. I’m sure many will find it useful especially if you need to market or reach out to targeted tweeps.
Thank you so much for the input.
Hi Ching Ya,
Thanks for writing about Market Me. I followed the eariler Tweet Brand post and comments with interest. I’m curious, based on what you just replied: is this a replacement for other twitter clients like HootSuite or TweetDeck? Would I have to keep them both open all the time? Can you address this logistics issue and offer advice? Thanks!
.-= Debra Askanase´s last blog ..Tips for Developing Social Media Presentations =-.
Debra – I asked the exact same thing, check out her correspondence to me.
.-= Dennis Edell´s last blog ..Do You Know The REAL Difference Between Bloggers and Internet Marketers? =-.
Ching Ya, this is another excellent review. It is timely for me, as I am preparing to market myself a bit more in 2010.
I’m with Hart on the branding issue, though. While the timestamp feature is nice, ultimately YOU must control your brand. What’s to keep Twitter.com from arbitrarily deciding your band is non-compliant? Assuming you are otherwise ethical, your @ and your avatar should be your brand.
I will probably give it a go, though. Leave no stone unturned and all that
If it works, great! If not, well I’ve spent way more than 40 bucks on ineffective advertising.
Cheers,
Mitch
Mitchell,
Well shared. I guess it’s about trials and error huh?
Would love to know how you feel about the app if you did use it.
Which reminds me, how’s your experience with NetworkedBlogs and Facebook so far?
Ching Ya, you always manage to explain these very complicated things so simply. I admire your talent. I couldn’t understand many of these without an explanation like yours. Thank you.
.-= Anne Lyken-Garner´s last blog ..How To Avoid Snacking – The Work-From-Home Mum’s Guide =-.
Anne,
That’s very sweet of you to say so, thank you so much.
I try to be less-complicated, in both real and online world. I’m happy to know that you’ve gained some from the post above. Appreciate your comment.
There are robust third party apps and they are free, to boot. I wonder how this one fares against Hootsuite, for example. It tracks how your tweets perform over time – click-throughs, number of retweets, etc. Hootsuite has Twitter list, too. Which is a must if you happen to have tens of thousands of followers.
But of course more entrants to third party twitter apps, the better – just so we get to have the best services available to serve our needs.
.-= jan geronimo´s last blog ..When a Question Is the Answer =-.
Jan,
Hootsuite is indeed powerful. MarketMe Tweet is more of a marketing tool instead of an advanced Twitter client as Hootsuite, although we did see some effort for a basic client.
Now waiting for the Lists integration and analytical feature. Finger crossed.
Hi Ching Ya.
Brilliant example on how to set up a review article for a product. This was really impressing.
I have tried out MarketMeTweet, Tweetbrand and some similar apps. Guess I am just a TweetDeck addict.
Cheers.. Are
Are,
No problem.
It’s a matter of choice, as long you’re happy with the selection, complying with your networking goals, why not?
Thanks so much for visiting.
Never ceases to amaze me how your draw so many comments so quickly! Someone asked about hootsuite… hootsuite is a management tool. It’s more of a sit back and analyze thing… Market Me Tweet is definitely a get out there and Market Tool. yes, it has management too, but it’s totally marketing as well
.-= Tammy´s last blog ..Twitter Says to “Join The Conversation”…Time to Start Listening =-.
This sounds great in a lot of ways! I’d love the auto-shortening and the conversation thread and…a lot more of the features! The very end of the post answered the question that was really burning in my mind
– it isn’t free. Of course most things in life aren’t, but since we’re so fortunate as to have a lot of free open source software, I’ve become a bit spoiled. Great post, great review!
Christie,
Thank you for the comment. ^^ Sorry for being a party-pooper at the end, my bad. Yes, we are indeed fortunate. I can’t help but wondering what will the future brings for advanced social media apps? There’s a huge market for sure. Until then, let’s be glad we still get to enjoy some privileges with the existing applications.
Really awesome article, I am using tweetdeck right now, I will have to use tweetbrand.
.-= chandan´s last blog ..New program at google work at home affiliate network-February 10, 2010 =-.
Chandan,
That’s great. Tweetbrand is a free app so maybe you can let us know how do you feel about it? Thanks for visiting.
Holy wow, now THAT’S a review!
Now, would this be considered a replacement for apps like tweet-deck and Hoot-suite, or in addition too?
.-= Dennis Edell´s last blog ..Blog Updates: New Category-Pages Done, Like It? =-.
Hey Dennis!
Honestly it would be up to our users. As they demand more functionality we are giving it. Free. We mean it when we say “one time fee.” We’re currently working on building up the management side so I hope you find it to your liking!
.-= Tammy´s last blog ..Twitter Says to “Join The Conversation”…Time to Start Listening =-.
Thanks Tammy for updating us about this.
Dennis, may I know what Twitter client you are using currently?
None, which is why I asked.
I deleted my Twitter account last year and plan to go back very soon…like maybe this week.
I’m trying to pick an appropriate app in this class FIRST, to kinda start off on the right foot if possible.
To be honest, Tammy’s reply wasn’t very helpful for this reason. I do realize it’s what she has at the moment.
.-= Dennis Edell´s last blog ..WANTED – Keyword Research Expert(s) =-.
Dennis,
MarketMet Tweet is more towards ‘track & marketing; branding’ purposes within the Twitter network.
If you plan to come back strong with Twitter this time, you can start by considering these 2 power user apps: Hootsuite (web) or Tweetdeck. Both are equally powerful in managing Twitter single/multiple accs, Twitter lists integration, Facebook page & personal acc updating. If you prefer to have access freely without worrying over the memory consumption of your PC, go for Hootsuite (web).
Hootsuite is also equipped with scheduling feature, click tracking analytics, multiple sites updating with ping.fm…
As for Tweetdeck which I’m currently using now, although short with scheduling and ping.fm integration, but for me it’s enough to keep my major work in FB/Twitter done so not complaining either.
Each app has its own pros/cons, no matter how these 2 are my top favorites, suitable for both new and pro users.
If you have any more inquiries, do let me know. I will move our discussions over to email. I would love to know which one you chose.
Excellent thank you. So this would actually be a great addition too one of the others, not a replacement…at least not yet for they haven’[t built up the management side yet.
Email me anytime, I really want to compare these two as much as possible before deciding.
.-= Dennis Edell´s last blog ..Do You Know The REAL Difference Between Bloggers and Internet Marketers? =-.
Hi Ching Ya,
Thanks for this review. I remember reading (and ignoring!) all the tweet branding tweets when they flooded my home page a little while back.
I now understand a lot more about what all this was about so thank you
I’m with Hart and Mitchell. I only have one Twitter account and the name and my image are starting to get all over the place so I’m not sure I’d use the extras.
I love the way it tracks followers and makes suggestions. That sounds very cool. Wonder if they do a freebie for non-profits?
My only concern is that it has the ‘unfollow’ option. It will depend how it works I guess but Twitter Karma had to remove their bulk unfollow option at Twitter’s request. Twitter said it went against their rules.
Great review though, thanks for bringing it to my attention
Eleanor
.-= Eleanor Edwards´s last blog ..Are They Using This Weapon On Your 4 Year Old? =-.
Hi Eleanor! Market me Tweet is 100% twitter compliant. There is not bulk unfollow, it just suggests them based on who is not following you and you can unfollow manually. Puts it there on a silver platter for ya
.-= Tammy´s last blog ..Twitter Says to “Join The Conversation”…Time to Start Listening =-.
Eleanor,
Welcome and I appreciate you taking the time to comment. ^^ Hopefully your request of a free app for non-profit is heard and be sent to MarketMe Tweet’s suggestion board. ^^
Tammy,
Thank you for the explanation. Good to know.
Hey Eleanor – there might be something creative we can do if you can push our app onto your users to help spread your word… that’s another use for it, politics and charity too
Drop me a line on the blog…
.-= Tammy´s last blog ..Twitter Monetizes their site? Ads now showing up… =-.
Ching Ya,
I have been meaning to check this application out and you have just given me the extra “push” I needed! I absolutely LOVE the conversation thread aspect of the branding management and conversation thread features. In my opinion, a lot of the Twitter applications that I have tried aren’t as robust as this one appears to be. Great post!
LaTosha,
Welcome and so wonderful to have you!
I’m glad this post can be of some ‘push’ for you. Yes, having the conversation thread is a good idea, easier to trace and follow up. Looking forward to more of your feedback after using the app. 
Great reviews! at first i thought it’s free application but then I realize with so many great features, it may costs me little bit.By the way, it’s worth to have this kind of application.
Fazreen,
Appreciate your comment.
It is a new evolution for Twitter app, yeah, I too hope it’s free too. lol.. Still, they did a good job with the branding feature and some marketing related functions. Thanks again for visiting.
Ching Ya,
I haven’t done much with twitter so far. Something about it fails to connect with me and why it is useful escapes me. I have accounts but other than tweeting my blog posts I pretty much ignore it. Do you (or anybody else) talk about the why of Twitter in a way that I can understand?
.-= Ralph´s last blog ..Text Messages for Building Relationships =-.
Nice seeing you here, Ralph. Welcome!
Twitter is not only limiting to be a promoting tool, but also a network platform to meet, engage and support one another. For bloggers, it can be a place to share quality info or bond via chat, retweeting each other’s links; for marketers they can reach potential customers based on keywords in conversations, announcing real time updates fast and get the message go viral, so forth…
I have written you an email, will discuss further in it.
Appreciate your comment.
This is a lot of food for thought. Time to weigh the features, the branding pros & cons, and the free programs available. But, I don’t feel the just under $40 price tag is too steep based on your overview. I’m so glad you are doing the research for us, Ching Ya.
.-= Anne´s last blog ..IP, DSL, ICK =-.
Thank you Anne for taking the time to comment.
I think part of the fun to research for usable tools is to discover what others are expecting in a tool, especially a paid one.
I hope you’re feeling a lot better now, excited to see you here! Take great care always.
A great App actually…As you describe it..But due to lack of funds, can’t really go for it now..Anyways, I will keep this in mind for future..
Offtopic: I am observing some Spam comments on your blog. Take care..
.-= Rohit Sane´s last blog ..How to create Good META Description tags for better SEO =-.
Thank you Rohit for dropping by. No worries, it’s an information just in case you ever need it.
Spam comments? May I know which comment(s) you’re referring to?
Another great article. The branding feature is becoming pretty popular, but not something I need immediately. I think its only a matter of time before we see it added to Hootsuite and similar applications.
George
.-= George Carter´s last blog ..gcarterIT: "The most creative and funny job ads that recruiters are using to get your attention." – http://ow.ly/16NDc =-.
Not so sure about that… i mean, i think most of the free tools rely on that linkback for advertising…. but we’ll see
.-= Tammy´s last blog ..Twitter Monetizes their site? Ads now showing up… =-.
Wow that looks like a very sophisticated twitter management tool. I will have to give it a try.
.-= Dan @ Blogs about everything´s last blog ..Increase your blog traffic with dofollow community =-.
Dan,
I wonder if this application can help out in your real estate business? If you did try it I would love to know your feedback with it. Thanks so much for visiting.
Hi Ching ya,
Loved this review. Very informative.
But, you know i must admit…I dont think i would like to invest money into a twitter app.
I do love twitter..and i use power twitter and echofon alternately..depending on my mood.
I do love the idea of branding your tweets….but somehow spending money to do the same seems not something i would do.
Maybe in future i might think about it. I did like the tweetbrand….and tried it for sometime too. But its was so low on functionality..compared to power twitter or hootsuite or tweetdeck even….that it was getting difficult to use.
BUt i guess I will definately think about it now that your have put out so many great features marketme tweet has
Much Love,
Z~
.-= Zeenat{Positive Provocations}´s last blog ..Learning To Flow With The Universal Plan =-.
Zeenat,
Thank you so much for the input. I truly appreciate you sharing your experience with Tweetbrand as well.
No problem, as long as this review can give us all some ideas on what the service is offering, maybe some day when somebody needs it, they know which app they can consider.
Always a pleasure to have you! Take care.
Hi Ching Ya,
I’m really happy with Hoot Suite – but this definitely looks like it has some very good features regarding branding.
Amazing conent as usual – it’s a real plus having you on my site. ( and just stumbing across you on the internet come to that !)
Cheers
Will
.-= Will´s last blog ..wchingya.com =-.
Great to have you back, Will.
I’m happy for your big come back. Also, what a privilege to be featured on your prestigious site! Thanks again for your support and your comment about the application as well. Wish you best !
Brilliant article sis judging from what you have written here this seems to be a brilliant application thanks for the heads up your posts are always trusted by me
.-= lawmacs´s last blog ..WordPress Review Site Plugin =-.
Lawmacs,
Thank you for your kind feedback. I appreciate your continuous support.
Have a great week ahead!
Hello Twitter Queen!
I think this could be super-super awesome, cutting down on a lot of time, especially with those Search Flags.
I suppose the one-time $40 is very small for those who do a massive volume, but for me at this stage it would not make sense. Or would it?? Hmmn, something to think about. You always give me something new to mull over, Ching Ya, all the latest social stuff. Thanks!
xo
Jannie,
I appreciate your visit and comment.
Yes, I agree this is more towards marketers or whoever is hoping to expand the network exponentially in searching for potential audiences. It’s alright, it is an info to be shared and I’m glad I can provide some insights to all of you my dearest readers & friends.
*blushing* not a Twitter queen yet though.
Like Jannie said, you are really a Twitter Queen buddy. So much researched info about Twitter brands. I bet Twitter will someday hire you!
.-= S.Pradeep Kumar´s last blog ..HellBound Bloggers Gets A Thesis Makeover =-.
Ha.. I wish! Thank you Pradeep, it means a lot to hear you say that.
Someday, when they need a staff based in Malaysia. lol..
Thanks so much for visiting!
This is such an invaluable post. I don’t have the patience to do what you expertly do. You’re such an expert Ching. Thanks for sharing your experience with us.
.-= Jena Isle´s last blog ..How to Prepare a Diasys Spectrophotometer =-.
Ha.. I do look crazy, don’t I? I could spend the entire day (or days) testing and preparing the post; feeling contented when they’re done. lol.. maybe that’s why I can accept myself for being an enthusiast but not an expert yet.
Love to have you here and appreciate your support on Twitter too, Jena.
*big hugs*
Hi Ching Ya,
Powerful feature set. Looks like quite a bit to digest. Thanks for the detailed review. I need to check this out.
.-= Mike Tech Tips´s last undefined ..If you register your site for free at =-.
Mike,
Thanks so much for staying and comment. ^^ I know, quite a lot to digest. However if you ever plan to focus on branding and marketing a product with ease, this might be a good option.
Appreciate it. See you around.
New application for me. I will try it out. Thanks for the share.
It’s not often I find anything online that makes me sit up and take notice. Great tool here. I look forward to trying it out. Would be good to have a free trial even if it was just for a day.
.-= iPad Prices´s last blog ..iPad Price Comparison =-.
I’ve done quite a bit of work with SMS competitions for corporate clients. Moving this up to the next level, to also tie in with mall activations and the like has seemed like a challenge until now, but after reading your post I’ve got some great ideas to go and bounce off my favourite brands managers
Hey Ching Ya! Big news! v2 is coming next week!!!
http://marketmetweet.com/blog/first-look-at-marketmetweet-v2-video/
.-= Tammy from MarketMeTweet´s last blog ..MarketMeTweet V2 Tour Video Released! Live: MONDAY! =-.
In last two years, and more specifically last 8-9 months, I have come across almost a dozen of social media marketing tools..all of these had been reviewed by many people for different factors and aspects, but to be honest I really didn’t find any of those softwares for any help…let me see if this software is of any help as you have reviewed it on a positive side…:)